Shop TODAY’s editorial director Adrianna Brach joins TODAY to share items that are in Shop TODAY curated bright boxes and ...

While some liquid formulas are certainly worth your purchase, always finish off with sweeps of powder blush to set everything ...

With this abundance of product recommendations the problem is how to sort through all the noise and discern what’s actually ...

Shop the best early beauty deals for Black Friday and Cyber Monday — including sales from Amazon, Ulta, and Sephora — on skin ...

Shop all the products we're presently obsessing over, from the makeup remover our beauty director used to the last drop to ...

With my years of knowledge as a beauty editor and months of testing the latest eyebrow pencils, these are my top 11 brow ...

Kosas was founded back in 2015 by Sheena Zadeh, who used her biological sciences degree to create cosmetics that nourish ...

Ulta Beauty Black Friday 2024 sale is live, offering the best deals on beauty products. The US beauty retailer is running up ...

So many people -- especially young millennials and Gen Z -- are interested in makeup and other beauty products. Since such a ...

Cosmetics retailer Ulta Beauty’s plan to open 200 stores over the next three years includes at least two more stores on Long ...