So far that plan has worked. Without Michkov being emphasized, among other metrics, sales of his jersey are among the highest on the team. "I've never seen that many of the jerseys with my name ...

Griffoni, of Merchantville, New Jersey, stood in line with his No. 39 jersey — right behind two other fans about to purchase ...

stood in line with his No. 39 jersey, right behind two other fans about to purchase Michkov jerseys. “I’ve seen him play,” Griffoni said. “If you have YouTube, you’ve seen him play.” ...

a Michkov jersey. "The Flyers haven't had a generational talent like this since Eric Lindros, so it's just something to be really excited about." Indeed. Excitement is certainly building.

stood in line with his No. 39 jersey — right behind two other fans about to purchase Michkov jerseys. “I’ve seen him play,” Griffoni said. “If you have YouTube, you’ve seen him play.” ...

This week, the top five rookies in the Metropolitan Division (in alphabetical order): ...

New Jersey had an opportunity to dress 11 forwards and seven defensemen ... Tortorella scratches Calder Trophy front-runner ...

stood in line with his No. 39 jersey — right behind two other fans about to purchase Michkov jerseys. “I’ve seen him play,” Griffoni said. “If you have YouTube, you’ve seen him play.” ...

stood in line with his No. 39 jersey — right behind two other fans about to purchase Michkov jerseys. “I’ve seen him play,” Griffoni said. “If you have YouTube, you’ve seen him play.” ...