UMG chairman and CEO Sir Lucian Grainge called the agreement “precisely the kind of partnership development” the company hoped for when describing Streaming 2.0. That presentation envisioned a “Super-Premium” subscription for superfans that could mean things like early access to music,

Universal Music Group and Spotify have signed a new multi-year agreement, covering recorded music and publishing licenses across multiple countries. This partnership aims to enhance consumer offerings through innovation and new subscription models.

The deal focuses on what the companies call "Streaming 2.0" - the "next stage in the evolution of music" rooted in new paid subscription tiers and an expanded content catalog, as well as artist and user perks.

Universal Music Group and Spotify on Sunday announced a huge multi-year direct deal that will affect both recording and publishing royalty rates.

Spotify (SPOT) and Universal Music Group (UMGNF) entered a new multi-year agreement aimed at enhancing the music streaming experience for both artists and consumers.