Apple is warning investors that its new and future products might never be as profitable as the iPhone. The disclosure comes as the company is pursuing newer technologies like artificial intelligence and mixed-reality headsets.

Apple Inc. has proposed investing almost $10 million to make additional goods in Indonesia, according to people familiar with the matter, as it seeks to have the country’s ban on sales of its latest iPhone removed.

Apple claims its newest line of phones will let you play everything from Apple Arcade indies to AAA titles. It does, but don't expect a console-level experience.

Apple Inc. is exploring a push into smart glasses with an internal study of products currently on the market ... Additional focus groups are planned for the near future, said the people, who asked not to be identified because the work is secret.

According to Bloomberg's Mark Gurman, any Apple smart glasses are still several years away – if indeed Apple decides to make them at all. But the consensus in the industry is that smart glasses are the future of mixed and augmented reality. As fun as a Vision Pro or a Meta Quest 3S is, they're not exactly practical for everyday wear.

The speculation surrounding Apple's potential move into smart glasses is growing. The company reportedly is working with employees internally to learn more about smart glasses currently on the market,