Online influencers MrBeast, Logan Paul, and KSI are launching Lunchly, a Lunchables competitor they claim is a “healthier” option. Here’s what nutrition experts think of the new grab-and-go meal kits.

Online influencers MrBeast, Logan Paul and Olajide “KSI” Olatunji on Monday announced they’ve launched a new grab-and-go food line called “Lunchly” selling pre-packaged meals similar to those offered by the decades-old Lunchables brand owned by Kraft Heinz.

"Lunchables sells hundreds of millions of units ... our goal is to give people a better for you alternative to it," he said.

The content creators, who have had success with their own food and beverage products, are launching 'Lunchly,' a grab-and-go lunch option.

YouTube’s biggest names, MrBeast, KSI, and Logan Paul, have launched Lunchly as a Lunchables competitor in healthy meal boxes. The three influential Internet personalities are joining forces to create a “groundbreaking new better-for-you lunch option,

MrBeast, Logan Paul, and KSI are taking on Lunchables as they look to get their chocolate bars and Prime drinks into the hands of more younger consumers. On Monday, the three creators announced the launch of Lunchly,