As calls for accountability grow louder, it’s clear the “deals-for-data” model is nearing redundancy. Continued access to ...
January’s agency review highlights include Starbucks’ about-face, Kimberly Clark’s massive consolidation play and more.
Uber Eats on the strategy behind its fifth consecutive Super Bowl ad, which will feature Charli XCX, Martha Stewart and ...
Ad Age Best Places to Work delivers the score on 50 companies doing a standout job in the ad business. Winners earned high ...
Rare Beauty launches its first formal influencer campaign, Charli XCX will appear in Uber Eats’ Super Bowl spot—and more ...
Independent Milwaukee agency Hanson Dodge has named Mike Roe its chief creative officer. Roe joins from crosstown agency ...
In a merger-related filing, Omnicom and IPG stressed that investors should view their financial projections with caution.
Tariq Hassan, who has led McDonald’s U.S. marketing since 2021, is leaving the Chicago-based fast food chain and will be ...
The National Football League’s “Somebody” commercial highlights partner youth organizations and will run during the Super ...
Amazon released a new AI product in its demand-side platform focused on connected TV advertisers, helping them target brand ...
Water bottle brand Cirkul, known for its flavored cartridges, will make its Super Bowl debut with a spot starring actor Adam ...
Super Bowl teasers including Bosch and NerdWallet and AMV BBDO’s new global campaign for Sure.