The league is teaming up with over 150 creators—including several from outside the U.S.—to capture content surrounding the ...

Bosch's first Super Bowl ad featuring Antonio Banderas uses humor in an effort to make consumers more knowledgeable about the brand, it's products, and its advantages.

Designing a custom breakaway banner helps to establish a bond with the crowd at the event as they value the time and ...

Analysts expect 2025 will be a banner year for advertising M&A following the proposed merger of Omincom and IPG.

Ethan Zuckerman regrets creating pop-up ads. Years later, he continues to voice concerns over the state of the internet.

Interestingly, she is also rumored to be added to the permanent banner following her release. Furthermore, it is speculated that Travelers might also get a long-awaited rerun banner of the ...

For modern businesses, establishing a strong brand identity and presence is crucial. It helps companies to distinguish ...

When the COVID-19 pandemic hit, Wisconsin-based vinyl banner maker Milweb1 changed to survive ... Jeffrey "JMatt" Matthias left his job as a senior content strategist at an ad agency to take his own ...

As ad-free viewing becomes the norm, brands have been increasingly turning to social media to gain more traction. One of the most effective methods is creator licensing, which delivers a return on ...

Despite controversies, his legacy in transforming fashion advertising remains unmatched. Oliviero Toscani, the visionary behind Benetton's provocative advertising campaigns that revolutionised the ...