The rise of influencer marketing in China
China's digital landscape has witnessed an extraordinary transformation in recent years, with influencer marketing emerging ...
Bill proposes tax credit for businesses advertising in local papers
The bill is intended to benefit small businesses and stimulate local outlets that are struggling across the state.
Local Students get head start on their careers
Through the business management and entrepreneurship class at DeWitt High School, students go through the steps of creating ...
How audio advertising is redefining marketing in 2025 (and beyond)
On the advertiser’s side, AudioMatic DSP takes the guesswork out of campaigns, offering a one-stop solution for planning, ...
Search Engine Land2d
Local SEO in 2025: banes, blessings, and predictions
What it means to local businesses: If you are marketing a local business that is looking to expand its voice and reach in a town or city that has lost its local newspaper, podcasting could be a ...
Campaign Brief5d
‘Commonwealth Tok’ – How a brief US ban sparked a movement for local creators
The recent short-lived TikTok ban in the United States has offered the advertising and marketing industry a unique lens into the platform’s evolving dynamics and its potential to shape the future of ...
Funding available to boost county and local fairs
New York State Agriculture Commissioner Richard A. Ball announced that two funding opportunities are available to support New ...
State grants to give a boost to county, local fairs
State Agriculture Commissioner Richard A. Ball on Friday announced two funding opportunities are available to support New ...
Alaska Link5d
TikTok ban threatens local businesses' marketing strategies
TikTok, a popular social media app and advertising/marketing tool could be going dark this weekend after a decision made by ...
Trump inauguration expected to boost Palm Beach County tourism anew
A new Trump term will once again regularly expose the sun-starved to scenes of 'sunny skies, tropical palm trees, and ...
SLO names Citizen of Year who is ‘always giving 110%.’ Here’s why she won
Longtime community leader Mary Verdin was announced as San Luis Obispo’s 2024 Citizen of the Year. The community leader ...