In this episode of the Wine and Gold Talk podcast, Ethan Sands and Chris Fedor delve into the current standing of the NBA and ...

The NBA has long dominated Christmas, just as Thanksgiving has become synonymous with football, but viewers got the best of both worlds on Wednesday with a NFL doubleheader and five NBA games.

According to the website Sports Media Watch, Cavs-Thunder was the sixth-highest-rated NBA game shown exclusively on cable ...

A fall in NBA viewership has led pundits to ask whether the problem is that the league is too woke or shoots too many ...

The superteams era is over. Deep rosters, versatile lineups and a relentless style of play are proving to be the best path to ...

Tonight's game is a very plausible Finals preview, and a national audience can watch it on cable. Regardless of how you plan ...

Beyoncé’s halftime show had half of the NFL’s video views. The post The NBA Can Compete With the NFL—If Social Video Views ...

When the Oklahoma City Thunder and Cleveland Cavaliers meet on Wednesday, a group of little-known players will stage a ...

Football regular season finale between the Minnesota Vikings and Detroit Lions was as hotly anticipated and as meaningful as ...

NBA Hall of Famer Charles Barkley didn’t hold back, blasting today’s players for their approach to load management and what he sees as a lack of work ethic.

Caitlin Clark spoke on the New Height's podcast this week, giving her opinion on why she thinks NBA viewership has dropped down this season.

There’s been a lot of chatter about why NBA viewership is down, and Caitlin Clark has a theory. It makes sense that a basketball expert would weigh in on what they know best. So, when Caitlin ...