Blue Origin, the US space company founded by billionaire Jeff Bezos in 2000, is poised for a historic first: its maiden ...

Sumitomo Rubber Industries' deal to buy the rights to the Dunlop brand in North America and Europe from Goodyear reunites the ...

A quarter century after its founding, Jeff Bezos's Blue Origin is finally ready for its maiden orbital voyage with a brand ...

A Bombing in Wuchang - Another group of revolutionaries in China, the Wuchang Uprising, accidentally kicked off their own ...

The deal includes the brands Duke's Mayo, Mateo's Gourmet Salsa and Kernel Season's popcorn seasoning, among others.

As soccer solidifies its foothold in North America, the partnership highlights the calculated synergy of pairing a burgeoning ...

Lufthansa Group's multi-brand strategy includes over 10 airlines, from regional to low-cost and flag carriers.

With a history dating back over 77 years, the revered audio maker's new amplifiers are aimed at burgeoning audiophiles.

Rapha and L.L.Bean counterfeit sites take the money and run. Both brands fight the fraud, but ultimately, it's up the ...

CEO Jennifer Schuler and CMO Hillary Frei have joined forces to fulfill the growth potential of an 80-year-old concept ...

Discover how Utz Brands, Inc.'s new warehouse, strong financial position, and attractive valuations make it a solid ...

Branding projects tend to fall into one of two categories – creating a brand for a new organisation or revamping the brand of ...