Texas quarterback Arch Manning has surpassed Colorado Buffaloes' Shedeur Sanders as ... Bowl Manning’s NIL value has surged thanks to high-profile partnerships, including deals with Panini ...

Off the field, endorsement deals with ... a new era. As NIL valuations evolve, these athletes are redefining what it means to succeed both on and off the field. Shedeur Sanders’ fall from ...

Following the implementation of a new rule allowing college athletes to profit from their name, image, and likeness the landscape has changed forever.

Brands and Universities are scrambling to solidify financial terms to field competitive teams while maximizing revenues.

Sanders isn't fazed by the pressure of becoming an NFL quarterback, and having his famous father alongside him throughout his ...

The emergence of name, image and likeness (NIL) deals have forever changed the landscape of collegiate and high school ...

The Tennessee Titans have their choice at the cream of the crop with the No. 1 pick in April, and there's a fairly decent chance it will be Colorado star quarterback Shedeur Sanders. That's who ...

The philosophy of Colorado Buffaloes coach Deion Sanders could impact his son's football future as Shedeur Sanders sets plans in motion to figure out where he will be heading to af ...

Shedeur Sanders continues to captivate the sports world with his decision to forgo attending the 2025 NFL Draft ceremony in Green Bay. Instead, Sanders plans to host his own event in Boulder ...

Shedeur Sanders has long been a dominant force both on and off the field for the Colorado Buffaloes, but the latest On3 NIL (Name, Image, Likeness) rankings show a shift at the top. Arch Manning ...