Bitget Research reveals 20% of Gen Z and Alpha prefer crypto-based pensions over traditional retirement systems. Transparency ...

Brands must turn their attention from Gen Z to Gen Alpha, which is set to number over 2bn globally by 2025 if they hope to ...

Demographers say the first members of Generation Beta are being born this month, following on the heels of Millennials, Gen Z ...

To guard against the erosion of trust, report warns that authenticity will become more than just a marketing buzzword.

Generation Beta, or those born from 2025 to 2039, has no inherent meaning, demographer Mark McCrindle said. Still, he's aware ...

Teenagers and their parents had better watch out. An unhealthy lifestyle in childhood has been linked to the onset of ...

If GM opts to take the ICE route when it comes to the next-generation Chevy Camaro, we have to wonder - what would be used ...

The retail industry is poised for exciting changes. Susan Reda, Vice President of Education Strategy at the National Retail ...

Who will celebrate their sweet 16 or turn 21? Newsweek has the complete guide showing how old people of each generation will be this year.

If you are vying to be a cool parent, knowing these words helps you stay relevant. "Slang is a very big part of youth culture ...

While we wait for the new season to arrive, let’s relive the best moments 2024 – from Max Verstappen winning his fourth title ...

Born between 2010 and 2024, the oldest are now 14 years old. Most of Gen Alpha have millennial parents, giving them the ...